Making Money

Hosting Options

Lesson 17 Module 4

Just like a physical store needs to pay rent, your blog needs a home too. Next we'll need to choose a hosting company to host our blog.

Here's what to look for in a hosting company.

What to look for in a hosting company

  • Fast site speed. All the low-budget hosts have "shared hosting". This means you'll be sharing the server with other websites. A good web host won't overload the server with too many sites.
  • 100% Uptime. A slow host is bad, but not as bad as a host that experiences frequent downtime. Anything more than a few minutes downtime per month is bad. (By the way 99.9% uptime means about 45 minutes of downtime a month)
  • 24/7 Support. A good hosting company will offer email support, phone support and live chat support - 24/7. Your site is your livelihood and if something is wrong - you need it fixed immediately.
  • Price. There's no reason to pay let's say $10 a month when you can get the same quality of service for half that amount.


Easy to use and most cost-effective.
SiteGround is hosted here.
Has been known to overload servers.
Has their own unique interface/system.
WP Engine
Most expensive, but lightning fast.


If this is your first blog, Bluehost is the perfect first step. More on why below.

why choose bluehost

  • Free domain name.  With other hosts, you'll need to head over to to buy a domain on your own. Afterward, you'll need to change the DNS nameservers to the ones your host provides. With BlueHost, nothing needs to be done except choosing your free domain name.
  • WordPress comes pre-installed. With BlueHost you don't have to worry about installing WordPress, creating a database or anything technical. Their guided set up process leaves you ready to start blogging from day 1.
  • Lowest-cost option. While BlueHost is the cheapest option, the quality of service compares well with other shared hosting providers.
  • No technical knowledge required. You don't need to know how DNS works, how to install WordPress or installing an SSL certificate. Everything is handled behind the scenes.


For intermediate bloggers I recommend the hosting provider I use, SiteGround.

why choose Siteground

  • Competitive pricing. Pricing is almost as low as Bluehost.
  • Server speed. SiteGround recently upgraded all their servers to run on SSD's (solid state drives) which improved speed. If your site happens to run slow you can also ask them to move you to a different server.
  • SG Optimizer WordPress plugin. SiteGround has its own WP plugin that's built to optimize your blog for speed.
  • Live chat support. 24/7 email support is nice, but having a live chat option is much better.


If you plan to start a "Traffic blog" you're going to need a premium hosting provider. The low-cost shared server plans just aren't going to cut it. While most hosts claim to handle unlimited traffic, too many users visiting your blog at once will cause you to go past their "server load" limits.

For high-traffic blogs I recommend going with WP Engine.

why choose WP Engine

  • Fastest WordPress host. Blog speed is a huge factor in not only the user experience, but it's a factor in your Google ranking as well. WP Engine consistently ranks as the fastest when it comes to TTFB (time to first byte), which measures a web hosts responsiveness.
  • No overloaded shared servers. The other hosts I mentioned all put hundreds (if not thousands) of sites on the same physical server. They all share the same resources. This means if one site gets hacked, spammed or just gets a lot of traffic, your own site will suffer the consequences.
  • Cost. Compared to the other hosting companies I mentioned, WP Engine is very expensive. But that is all relative. When you compare them to other hosts with this type of infrastructure, their pricing is competitive.
  • Can handle the traffic. When you run a blog that makes money via ads, any downtime is money taken right out of your pocket. This host is built to handle those large bursts of traffic when your blog goes viral.